Lunar Brew was designed for tea lovers that is eco-friendly, elegant and affordable. A tea that revolves around the eight phases of the moon. Each flavor was paired with a pattern. The development of Lunar Brew is expressed through different forms. Graphic design, advertisement, and interactive. As the design developed so did the love for the overall product. Being able to design a product in all departments established a desire to create more.
The product was made from recycled materials. The packaging was made to be reusable to help reduce waste. Each canister had loose leaf tea that was placed into a resealable pouch. The pouch allows the loose tea leaves to stay flavorful and extend their shelf life.
Through sketches were made to help bring the product to life. Different elements were discussed to help propel the feel of the piece.
A toolkit was create to help illustrate the typography, color pallet and the final design of the logo.
Advertising was created to instill the elegant and mysterious nature of Lunar Brew.
